We believe each day is a gift and not one is identical to another. Our hope is to help you not only plan each of these special days, but also remember and enjoy little parts of it.

Meet the Founder

Welcome to Haroo! My name is Yeojin, and I am a product designer based in New York.

My combined love for creativity, productivity, and intentional design led me to start Haroo Planner in 2020.

As a product designer, I believe good design should make your days easier, not more complicated. That belief shapes every product we create—from planners to notebooks to everyday tools designed to be simple, functional, and approachable.

My hope is that Haroo can help better your days through products that support you without adding unnecessary pressure or overwhelm.

Use what helps. Ignore what doesn't. Let the tool serve you, not the other way around.

Thank you for your continued support and for allowing Haroo to be a small part of your journey!

With love,
Yeojin

Connect with us

Follow us on social media to stay updated on our newest products and deals. And feel free to ask questions or share about your experience with Haroo via email or DM!